Coursera – IBM Product Manager Professional Certificate 2024-7

Published on: 2024-07-23 22:00:54

Categories: 28

Descriptions

IBM Product Manager Professional Certificate, Prepare for a career in the high-growth field of product management. In this program, you’ll learn in-demand skills like market research, strategic planning, and stakeholder communication to get job-ready in less than 4 months, with no prior experience needed to get started. A product manager is responsible for guiding the development and success of a product or product line. You act as a bridge between the customers, stakeholders, and development team, working to understand market needs, define product goals and features, and then oversee the product’s life cycle from conception to release. This program will teach you the foundational skills employers are seeking for entry level product manager roles, including product strategy, development, and lifecycle management. This program will not only help you start your career in product management, but provides a strong foundation for future career development in other paths such as healthcare, education, and finance. In addition, to prepare you to work in a variety of project environments, the program will delve into different product management methodologies, including Agile. The program is based on providing real-world experience through a series of projects that enable you to build a product management portfolio to use when searching for a product manager position. You’ll also earn an IBM Digital badge and will gain access to career resources to help you in your job search, including mock interviews and resume support.

This Professional Certificate has a strong emphasis on applied learning and includes a series of hands-on activities. In these exercises, you’ll take the theory and skills you’ve gained and apply it to real-world scenarios. You will build an initial product concept, vision, and project charter as well as create a checklist to effectively develop, qualify, launch, deliver, and retire a product. You will also create a product backlog using the sprint planning process and create burndown charts to forecast the ability to meet a sprint goal.

What you’ll learn

Apply key product management skills, tools, and techniques to engage and manage key stakeholders and clients
Identify product strategy development and implementation methods and best practices to ensure the right product is produced
Describe product development and analysis best practices to effectively manage change and ensure a successful product launch
Develop a working knowledge of Agile and adaptive methodologies used to expedite product solutions to market